Lake Geneva Farmer Markets and Stands
Quick answer: The Lake Geneva Farmers Market runs Thursdays 8 a.m. to 1 p.m. at Horticultural Hall (330 Broad St.) from May through October. Williams Bay’s market is Fridays 8 a.m. to 1 p.m. at Edgewater Park, right on the lake, from Memorial Day weekend to Labor Day.
For daily shopping, Pearce’s Farm Stand in Walworth is open 9 a.m. to 5:30 p.m. from mid-June to Oct 31, and Geneva Lakes Produce in Spring Prairie runs a self-serve stand year-round.
Walworth County is farm country once you leave the lake. Within 30 minutes you’ll find 10 weekly markets, roadside stands, orchards, a farmstead creamery and 3 old-school butcher shops.
Where should you shop?
Farmers markets near Lake Geneva by day
| Day | Market | Hours | Season |
|---|---|---|---|
| Tuesday | Whitewater City Market | 4 to 7 p.m. | May to Oct |
| Thursday | Lake Geneva Farmers Market | 8 a.m. to 1 p.m. | Early May to late Oct |
| Thursday | Market at Tower Park, Delavan | 3 to 7 p.m. | Early June to early Sept |
| Thursday | Burlington Farmers Market | 3 to 7 p.m. | May to Sept |
| Friday | Williams Bay Farmers Market | 8 a.m. to 1 p.m. | Memorial Day to Labor Day |
| Friday | Genoa City Farmers Market | 3 to 7 p.m. | Memorial Day to Sept |
| Friday | East Troy Farmers Market | 3 to 6 p.m. | Early June to early Oct |
| Saturday | Saturdays on the Square, Elkhorn | 9 a.m. to 1 p.m. | Memorial Day to Labor Day |
| Saturday | Whitewater Farmers Market | 8 a.m. to noon | May to early Nov |
| Sunday | Geneva Outdoor Market | 10 a.m. to 2 p.m. | May to Oct |
The best farmers markets around Lake Geneva
1. Lake Geneva Farmers Market
Longest seasonRain or shineFarmers, bakers and makers around Horticultural Hall, a 1911 building on the National Register. It’s free, runs rain or shine and goes later into fall than any other market near the lake.
Tip: Go by 9 a.m. for the best produce and easy parking, then walk 2 blocks down to the lake.
2. Williams Bay Farmers Market
On the lakeLive musicProduce, flowers, baked goods, breakfast vendors, jewelry and art, with free parking and Geneva Lake behind the tents. The market skips the Friday of the Corn & Brat Festival in August.
Tip: Pick up breakfast here, then start the Shore Path to Fontana from Edgewater Park.
3. Market at Tower Park, Delavan
EveningHome-grown produce, baked goods, plants and crafts with live music in downtown Delavan. Run by the Delavan Lake Area Chamber.
4. Saturdays on the Square, Elkhorn
SaturdayProduce, crafts and food trucks around the courthouse square, about 15 minutes from Lake Geneva.
5. Whitewater City Market
Year-roundFarmers, artisans, food carts and live music since 2015. It’s the closest year-round market, moving into the community center for winter.
More markets within 30 minutes
Genoa City Farmers Market
Local vendors, food trucks and entertainment at a new location. No dogs.
East Troy Farmers Market
Produce, meats, honey, cheese, flowers and crafts from small growers.
Burlington Farmers Market
Produce, meats, cheese, baked goods and honey by the river.
Whitewater Farmers Market
Produce, baked goods, preserves and handmade items.
Geneva Outdoor Market
Local goods and handmade art with acoustic music, coffee and a bar.
The best farm stands
1. Pearce’s Farm Stand
Sweet cornPumpkinsCorn mazeFamily-run for more than 55 years, about 10 minutes from Fontana and Williams Bay. Most of what’s on the tables is grown or baked on the farm: sweet corn and vegetables in summer, then pumpkins, gourds and fall decor. Weekend concessions run 11 a.m. to 5 p.m.
Tip: October weekends get busy with the corn maze. Go on a weekday for an easy pumpkin run.
2. Geneva Lakes Produce
Open dailyCSAThe Koster family’s original farm and CSA base, run since the 1980s. In fall the stand carries squash, potatoes, onions, greens, root vegetables and apples. There are farm animals to see.
Orchards and apple stands
Apple Barn Orchard & Winery
U-pickWinePick strawberries, apples and pumpkins in season, then buy cider, house wine, jams, honey and bake-at-home apple pies.
Hafs Road Orchard
No u-pickAn orchard store for Honeycrisp and other fresh-picked apples, cider, cider vinegar and hand-dipped caramel apples. The 2026 crop was small, so the season ran short.
Royal Oak Farm in Harvard, Ill., Brightonwoods in Burlington and The Elegant Farmer in Mukwonago (home of the apple pie baked in a paper bag) are covered in the orchards and pumpkin patches guide. For corn mazes and petting zoos, see activity farms.
Butchers, creameries and country stores
Lake Geneva Country Meats
BratsSince 1965The go-to for grill weekends. A long case of house-made brats and sausage, Angus beef, a deli with local cheese, plus beer and wine.
Wilson Farm Meats
A family farm for more than 150 years, with its own USDA-inspected plant. Pork, beef, smoked meats and bacon.
Sorg Farm Packing
About 50 kinds of bratwurst, plus bison, lamb, homemade pies and Wisconsin cheese.
Highfield Farm Creamery
Cheese curdsA tiny farmstead creamery making fresh curds and cave-aged cheeses from its own herd. The cheesemaker earned his Wisconsin license in 2015.
LOTFOTL Community Farm
A community farm with a choose-your-own CSA, an on-farm stand, pop-up markets, blueberry sales and a spring plant sale.
What’s in season around Lake Geneva
May and June
Asparagus, rhubarb, greens, plants and flowers. Strawberries usually arrive in mid- to late June.
July and August
Sweet corn usually starts in mid-July and peaks in August, along with tomatoes, peppers, beans, cucumbers, blueberries and melons. Early apples start in late August.
September and October
Apples, cider, squash, potatoes, pumpkins and gourds. Most markets wrap up by early October; Lake Geneva’s runs to late October and Pearce’s to Oct 31. See fall activities.
November to April
Whitewater’s indoor Saturday market, Geneva Lakes Produce’s self-serve stand and the butcher shops stay open. LOTFOTL runs a winter CSA.
Best by category
| Category | Pick | Why |
|---|---|---|
| Best market | Lake Geneva, Thursday | Most vendors, May to late October |
| Best setting | Williams Bay, Friday | On the lake at Edgewater Park |
| Best sweet corn | Pearce’s Farm Stand | Grown on the farm, open daily |
| Best evening market | Market at Tower Park | Thursdays until 7 p.m. |
| Best year-round | Whitewater City Market | Indoor winter Saturdays |
| Best apples | Apple Barn Orchard | U-pick plus cider and wine |
| Best brats | Lake Geneva Country Meats | House-made, since 1965 |
| Best cheese | Highfield Farm Creamery | Farmstead curds |
Mistakes to avoid
Showing up at noon. The morning markets end at 1 p.m., and the best produce is gone by 11.
Bringing only a card. Many vendors and self-serve stands prefer cash.
Looking for Williams Bay’s market in September. It ends Labor Day weekend. Lake Geneva’s Thursday market keeps going.
Bringing the dog. Some markets, including Genoa City, don’t allow dogs.
If you’re moving here
Lake Geneva, Williams Bay, Delavan and Elkhorn each host a weekly summer market a few blocks from downtown, and farm stands and butcher shops sit 10 to 15 minutes out on county roads. Properties in the rural areas around Walworth, Spring Prairie and Darien range from small acreage to working farmland.
Browse the community guides or the Lake Geneva outdoor activities hub.
Frequently asked questions
What day is the Lake Geneva farmers market?
Thursday, 8 a.m. to 1 p.m., at Horticultural Hall, 330 Broad St., from early May to late October. It runs rain or shine and is free.
Is there a farmers market in Williams Bay?
Yes. The Williams Bay Farmers Market is Fridays 8 a.m. to 1 p.m. at Edgewater Park on the lake, from Memorial Day weekend to Labor Day.
What farmers markets are near Lake Geneva on weekends?
Saturdays on the Square in Elkhorn (9 a.m. to 1 p.m., summer), the Whitewater Farmers Market on Saturday mornings and the Geneva Outdoor Market on Sundays from 10 a.m. to 2 p.m.
Where can you buy sweet corn near Lake Geneva?
Pearce’s Farm Stand in Walworth, open daily mid-June to Oct 31, and Geneva Lakes Produce in Spring Prairie. Local sweet corn usually starts in mid-July.
What farm stands near Lake Geneva are open every day?
Pearce’s Farm Stand (9 a.m. to 5:30 p.m., mid-June to Oct 31) and the self-serve Geneva Lakes Produce stand in Spring Prairie (9 a.m. to 5 p.m., year-round).
Are there apple orchards near Lake Geneva?
Yes. Apple Barn Orchard in Elkhorn has u-pick and a winery, Hafs Road Orchard in Genoa City sells fresh apples and cider, and Royal Oak, Brightonwoods and The Elegant Farmer are within about 40 minutes.
Is there a winter farmers market near Lake Geneva?
Yes. Whitewater City Market moves indoors to the Cravath Lakefront Park Community Center on Saturdays from 9 a.m. to noon, November to April.
Where can you buy local meat near Lake Geneva?
Lake Geneva Country Meats on Hwy. 50, Wilson Farm Meats in Elkhorn and Sorg Farm Packing in Darien all make their own brats and sausage.
Like the farm-country side of the lake?
Kim and Joel Reyenga with eXp Realty cover Geneva Lake and the countryside around it, from homes a few blocks from the Thursday market downtown to acreage near Walworth, Elkhorn and Spring Prairie.
Search Geneva Lake properties Equal Housing Opportunity. Reyenga Team, eXp Realty.